SilverFish Studios Release Fly Casting App. for iPhone

SilverFish Studios is an independent software company based within Northern Ireland. SilverFish will have been operating for 2 years come June – no mean feat in the current financial climate. They have had many ups and downs but SilverFish provides a fun working environment and the team are highly motivated, talented and supportive of each other. They have been involved in designing and making several games (one due for release soon), been teaching game development for local schools, and have been engaged in quite a lot of web development and consultancy – typically they enjoy taking on jobs that require aspects of problem solving and innovation.

They work hard and no more so in building Fly Cast Master which is an iOS app designed to help (beginner and experienced) anglers improve their technique by analysing their casting motion (while holding the phone). Fly Cast Master was a complex App. to make due to the design and construction of robust motion detection algorithms and the necessary collaboration with experts from the angling domain for data collection, testing, and in the provision of suitable training materials – trainers, equipment suppliers, anglers, and collaborators at Irish Angler magazine.

My wife, Therese Charles (or @bionic_rez), established SilverFish with the support of her father Brian McGinnis who was her greatest fan. He would be incredibly proud of what she has achieved with the company and particularly in achieving the release of Fly Cast Master. I’m involved with SilverFish in an advisory role – mainly over a working lunch or after hours – but it has been very educational and enjoyable for me to be even superficially involved in helping a software product reach the App. store. I’ve learned about the process and this will help me in my future teaching, research and consultancy.

With the support of the local and international angling community and industry there are a number of ways that Fly Cast Master can be taken forward, and SilverFish have a number of plans in place already. So I hope that you will download and have a go at Fly Cast Master – see if you can beat the top score! One of the great things about Fly Cast Master is that you can still practise your casting even if you can’t get out! If you are enjoying the App. or have any constructive feedback let SilverFish know – they are passionate about making the angling trainer as educational and fun as possible.